Podcast Recap: Changing the World Through Beauty with Susannah Dellinger

Jul 18

Welcome to the latest episode of the Badass Women in Business podcast! Host Aggie Chydzinski welcomes Susannah Dellinger, founder of Bright Beauty Collective, for an insightful conversation about beauty, business, and balancing life as a late-in-life mom.

Technological Improvements and Introductions Aggie opens the episode with a light-hearted note about the new recording platform. Without further ado, she introduces Susannah Dellinger, who shares her excitement about being on the podcast.

Who is Susannah Dellinger? Susannah is the founder of Bright Beauty Collective, an agency dedicated to changing the world through beauty by promoting best-in-class conscious beauty brands. Outside of her business, Susannah is a passionate advocate for women in business and a late-in-life mom to a preschooler. She discusses the challenges and joys of motherhood at 45, noting the energy required to keep up with younger moms.

Journey to Entrepreneurship Susannah's path to entrepreneurship wasn't straightforward. Initially a theater major, she worked behind a makeup counter, which sparked her passion for beauty. Over 17 years in corporate beauty, Susannah realized the impact of beauty products on health and the environment. Her personal struggles with fertility and hormonal imbalances led her to explore conscious beauty. This journey, coupled with the high demands of corporate life, inspired her to create Bright Beauty Collective, focusing on ethical beauty brands.

Corporate to Conscious Beauty Susannah candidly shares her experience in corporate beauty, likening it to a Devil Wears Prada scenario. She discusses the toxic corporate culture that pushed her to the brink, ultimately leading to a pivotal moment in a Miami airport bathroom. Her husband's support and her subsequent pregnancy after leaving her job underscored the need for change. Susannah's realization about the environmental and health impacts of beauty products fueled her mission to elevate conscious beauty brands.

Mission of Bright Beauty Collective The mission of Bright Beauty Collective is to change the world through beauty. Susannah explains how her agency helps beauty brands make thoughtful, conscious choices in their products and practices. She highlights the importance of ingredients, packaging, and giving back to the community. By promoting brands that prioritize sustainability and ethical practices, Bright Beauty Collective aims to influence the larger beauty industry to adopt greener practices.

Challenges and Responsibilities of Leading a Team Susannah reflects on the challenges of leading a team and the responsibility of ensuring timely payroll for her employees. She shares a stressful experience with a payroll company and the importance of cash reserves. Susannah's commitment to her team and their well-being is evident as she navigates the complexities of running a business.

Balancing Masculine and Feminine Energies Cristy, Aggie's co-host, delves into the balance between masculine and feminine energies in business. Susannah discusses the intentional shift from corporate's masculine energy to creating a supportive, inclusive culture at Bright Beauty Collective. Policies like menstrual leave and embracing family-centered work environments reflect this balance.

The Future of Bright Beauty Collective Looking ahead, Susannah envisions a bright future for Bright Beauty Collective. She is focused on building community, serving clients, and creating a culture that supports employees. Susannah is excited about hyper-local community building and interactive events that connect consumers with beauty brands outside traditional retail spaces.

Conclusion This episode is a testament to Susannah Dellinger's resilience and dedication to changing the beauty industry. Her journey from corporate beauty to conscious beauty is inspiring, and her mission to elevate ethical beauty brands is making a significant impact. Tune in to learn more about her story and the bright future of Bright Beauty Collective.

To learn more about Susannah and Bright Beauty Collective, follow them on Instagram at @BrightBeautyCollective or visit their website at Bright Beauty Collective.

Thank you for joining us on this episode of the Badass Women in Business podcast! Stay tuned for more inspiring stories from women making a difference in the business world.

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Bright Beauty Collectivewomen owned businessbeauty productsBadass Women in BusinessPodcast

Aggie And Cristy ProveHER

Aggie Chydzinski and Cristy O'Connor

Aggie Chydzinski and Cristy O'Connor are seasoned business veterans with a distinct focus on the realities of owning a small business.

Aggie, with over two decades of experience, excels in operational strategy and finance. Her primary mission? To empower and uplift women in business, providing them with the tools and insights needed to thrive in competitive markets. When not steering business transformations, she co-hosts a podcast, offering practical advice drawn from real-world scenarios.

Parallelly, Cristy's robust track record in achieving revenue growth speaks volumes. Her passion lies in working alongside women entrepreneurs, guiding them towards achieving their goals and realizing their business potential. Like Aggie, Cristy uses their joint podcast as another platform to engage, inspire, and assist.

In short, Aggie and Cristy aren't just business leaders—they are trusted allies for women navigating the challenges of business ownership.

https://proveHER.com