Kirsten Liston, Founder and CEO of Rethink Compliance, shares how she left a secure leadership role to build a company that challenged an entire industry. In this episode, she talks about the mindset required to become a founder, recognizing market opportunities others ignore, and why more is possible than most people believe when building a business.

After thirteen years in corporate leadership, Meredith Farley made the leap into entrepreneurship when a layoff forced a choice between safety and ownership. In this episode of the Badass Women in Business podcast, we talk about the mindset shift from corporate to founder, why so many capable women stay invisible, and how to build credible authority on LinkedIn without burning out.

Season 5 of the Badass Women in Business podcast opens with a grounded, honest conversation about what it really takes to build a business that lasts. Maria Onesto Moran, founder and CEO of Green Home Experts, shares her journey from launching a green retail concept just before the Great Recession to leading a WBE-certified energy efficiency logistics company serving utilities across the Midwest. This episode is about mindfulness, trusting your gut, learning through failure, and building a values-driven company that supports real life, not just growth on paper.

Leela Sharon Aheer learned early that visibility can either silence you or shape you. As the daughter of an Indian immigrant father and a Canadian mother, she grew up standing out in rural Alberta. At fifteen, she was targeted by white supremacist hate. Instead of shrinking, she chose to speak. This episode traces her path from music and community leadership to politics and global strategy, and the belief that real change starts when you activate yourself.

Philanthropy is generous, but the systems behind it are outdated. In this episode, Sarah Angello, cofounder of Daffodil, explains how she is rebuilding trust in giving by creating real-time transparency between donors and nonprofits. She shares her journey from the arts to tech, the mindset shifts she had to make, and why she believes almost everything is fixable when you lead with clarity and action. This is a story about solving a problem most people never see and choosing to build a company that changes how charitable dollars flow.

Rachael Wonderlin built a national dementia consulting firm from the ground up, but the real story is how she stopped saying yes to everything and started building a business that actually worked. In this episode, she shares the turning points that shaped her journey, from hustling for every dollar to creating recurring revenue, confronting the unregulated coaching industry, and learning to trust her own instincts as a leader. This conversation is direct, honest, and packed with lessons for any woman building something of her own.

Kristin Heideman did not plan to become an entrepreneur. After two decades in the insurance industry and a sudden job loss, she made a decision that reshaped her entire career. Within forty-eight hours she launched The Brinkman Group and began building a lifestyle business that favors freedom, quality, and confidence over rapid scale. Her story is a clear look at how women can build powerful careers, trust themselves, and define success on their own terms.

When Sarah Noel Block talks about being a “f***ing badass,” she means it. After years of freelancing, scaling too fast, burning down systems that no longer fit, and rebuilding smarter each time, she has learned that confidence is not a personality trait. It is a business strategy.

In this episode of Badass Women in Business, Sarah shares how she built Tiny Marketing, a company designed for sustainable growth and sanity. She explains how to test new offers before investing, use Gateway Offers to turn leads into long-term clients, and protect your time with firm boundaries.

Her story is a powerful reminder that success is not about doing more. It is about doing what works, trusting yourself enough to walk away from what does not, and building a business that serves your life.

When corporate strategist turned nonprofit advisor Sherry Quam Taylor tripled her organization’s revenue during a recession, she realized that most nonprofits fail not because of mission, but because of business infrastructure. Today, she helps CEOs build scalable, revenue-strong organizations that fund real impact. In this episode, Sherry talks with Aggie and Cristy about investing in yourself, raising future CEOs, saying no with confidence, and why nonprofits should run like businesses.